Learn the Best Practices to Automate Lead Qualification

As Internet technology drive more leads, the quality of leads deteriorate creating the need for an effective system to rank or score leads.

Learn how to grade or score leads so they can be translated into sales, and how leads need to be nurtured in the sales piple-line to create future selling opportunities for sales.

Sampling prospect data and lead scoring methodologies are discussed and evaluated using five buckets of information used to evaluate leads.